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Website analytics

Visits, visitors, sessions, pages, referrers, clicks and forms for every site running your tracking snippet.

Analyticsabout 6 min
By the end you'll be able to
  • Read the headline numbers and how they compare to last period
  • Split any of it by domain and date range
  • Hide your own team, or narrow the whole report to one segment
  • Find your best pages, referrers and campaigns
  • See which buttons and forms people actually use

Walk through it

0 of 8 steps done0%
  1. Pick a preset or a custom date range, then narrow to one domain if you run more than one site off the same snippet. Every number and table on the page obeys both. Clicking a row in the Domains table filters the whole page to it.

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Good to know
  • A session is a run of activity from one browser with no gap longer than 30 minutes — the same rule Google Analytics and Plausible use. Nothing is stored per session, so the numbers are recomputed from the events each time you load the page.
  • A bounce is a session that saw one page or fewer. On a single-page app that never fires a second page view, expect this to read high.
  • Known crawlers are excluded from every number. The filter bar says how many events that removed, and “Include bots” puts them back.
  • Per-domain sessions are counted within each domain, so someone who crosses between two of your sites counts on both. The domain rows deliberately do not sum to the headline tiles.
  • www.example.com and example.com are reported as separate domains, because they are — seeing both usually means a redirect is missing.
  • Days, hours and weekdays are cut in your own timezone, not UTC.
  • Device, browser, screen, language and timezone were only captured from August 2026. Events older than that show as “Unknown”, which is not the same as missing traffic.
  • Visitors stay anonymous until a form containing an email is submitted — or until they arrive by clicking a link in one of your emails, which Zenia recognises on its own. A low identification rate on ordinary traffic is a form problem, not a tracking problem.
  • Traffic only appears here once the snippet is installed and the site's domain is on your allowed list.
  • The visitor filters only know about people who have been identified, so hiding a domain means “everyone except the people we know to be staff”, not “everyone we can prove is external”. The Visitor filters guide has the rest of that story.

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