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Write posts once and let your website and apps read them through one API, with categories, tags, authors and a review step before anything goes live.
Marketingabout 7 min
By the end you'll be able to
- Write a post the way you would write a document, and illustrate it from your image library
- See it exactly as the site that will show it renders it
- Get it approved and publish it, now or at a time you choose
- Have posts drafted automatically on a schedule
Walk through it
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Add your categories and at least one author under Settings. Categories are the sections of the blog and authors are the bylines — a site navigates by both, and a post written before they exist has nowhere to sit.
An author here is a byline, not a Zenia login — guest writers and brand personas work fine.
Good to know
- A post is stored as blocks, not as a web page, even though you write it as one. That is what lets an app show the post in its own native views rather than a slab of our markup — and why each part of the post is its own thing to move, change or delete.
- Approval is on by default for a blog post, unlike an email, where only a large send needs a second pair of eyes. A post is public writing the moment it is live.
- Editing the words of an approved post withdraws the approval and puts the post back into review, so nobody can quietly change copy that has been signed off.
- A published post cannot be deleted, only archived. Somewhere out there a link, a search result or an app’s cached feed points at it, and deleting it would turn those into dead ends.
- Archived posts are not in the other tabs. They only show under Archived, where Restore brings one back as a draft — never straight back onto the site, so nothing is republished without somebody deciding to.
- Pinned posts lead every feed regardless of date. "Manual order" on the list is the same order a consuming site gets when it asks for that sort.
- A schedule under Settings drafts posts on a cadence and leaves them for approval. It never publishes anything by itself.
- Moving from another blog? Posts can be imported in bulk from WordPress HTML or Markdown, keeping their URLs and original dates — see the API guide.
Common questions